Blog post #6
Blog post # 6
Proof of concept
Our concept is a VR application to support holistic self-reflection and targets global employees raging age from 30 to 33 years old. We believe that the integration of VR with AI represents a suitable future technology for 2030. In our concept, we utilize AI to guide and support users to self-reflect holistically. In addition, AI helps the user to better self-reflect by analyzing users´ physical and emotional reactions as the users to interact with it through the self-reflection. Finally, our concept employs as main interaction techniques: natural speech and bare hands interaction. Natural speech is utilized to converse with AI and bare hands interaction is used to choose and select options.
Through the first MVP validation, which consisted of semi structured interviews, we were able to gather insights about how feasible our concept to the market was and to our user group. In addition, we were able to gain insights on the perceived benefits of our concept as well as the feasibility of its features and users' features preferences. The overall results indicate that the concept doesn´t need to be changed or modified. In terms of benefits and feasibility the results were promising. Although not all the participants would be willing to purchase the concept for personal use, they would interest in trying it. The VR technology was considered suitable and the participants rated as the top three features: speech and bare hand interaction, concrete solutions to technical problems and freedom of choice in suggestions and environments.
Following the results gathered in our first MVP validation, in our concept prototype we have decided to implement was the participants rated as top three features keeping the initial technology.
UX Goals
For this VR application to support holistic self-reflection, we stablished four UX Goals listed below. We took inspiration from psychological needs and technology.
Freedom: Aims to inspire and make the user feel freedom through the usage of the product.
This UX goal is implemented providing the user with complete freedom of choose in terms of options. Multiple options are presented to choose from as well, “choose none” as option.
Safety: Aims to provide the feeling of being comfortable and immersed in a separate environment which makes the user feel protected and not judged and relaxed.
This UX goal will be implemented providing a virtual reality environment that helps the user to detach from the real life worries and allows him or her focus on self-reflection.
Privacy: aims to provide the feeling of having a private virtual environment in which self-reflection and data exchanged with AI is private, safe and protected. We aim to provide the feeling of trust in system through privacy.
This UX goal is implemented through data encryption and options in which the user can delete manually and right after usage his or her data; constant software security updates and intrusion detection and prevention as our VR application authenticates the user through iris recognition (Iris recognition is an automated method of biometric identification though the eye).
Support: aims to provide the feeling of assistance and help. The user should feel supported and not left alone.
This UX goal is implemented by providing clear error messages that are easy to understand, providing enough information about the options when presenting them and through AI providing solutions that can range from wellbeing to technical concrete solutions to problems related to work.
Measuring UX Goals
We evaluated our user goals with five participants. We first presented to the participants the storyboard and afterwards questionnaire was carried out.
This was the alternative plan as the situation with COVID-19 hinders the team to run usability tests with real prototypes and we needed this validation to proceed with our prototype.
The questionnaire was divided in two: association to UX goal through words and AttrakDiff questionnaire.
In the section about association of words to UX goals the participants selected safety and freedom. One participant selected privacy.
Figure 1. Association of UX Goals to words
AttrakDiff online tool was used to evaluate the results. The questionnaire was open from March 14th through March 17th in the official AttrakDiff webpage https://esurvey.uid.com/survey/#bf4bf116-37bf-469e-836a-8ccc306917ad
Figure 2. The product scored neutral
Figure 3. Overall diagram showing the four modules, 0 indicates neutral
We used three word-pairs per category as it was adapted to our UX goals. Below the list of paired words and the results after analyzing the five users' answers. On the left the acronym of the modules each word-pair belongs to. The middle dark line represents the neutral status, to the right positive and to the left negative views on the product.
Figure 4. Word - pairs per module and scores
Based on the results per category, we discovered users perceived the product in an overall positive scale. Users considered the solution connective rather isolating however, users described the isolating nature of the product as a positive during the interviews,
“I don’t want to share all the details with a person, sometimes I want to be heard and not feel judged”
For this reason, we conclude that due to the characteristics of the product, the isolating aspect supports the privacy and safety UX goals. As demonstrated in the word associations with UX goals.
We strongly believe that to test the UX Goals of freedom and support, users need to test a semi-functional prototype.
References:
Jakob Nielsen. 1994. Usability Engineering. Morgan Kaufmann Pub.
Marc Hassenzahl. 2008. The interplay of beauty, goodness, and usability in interactive products. Hum.-Comput. Interact. 19, 4 (December 2008), 319–349. DOI:https://doi.org/10.1207/s15327051hci1904_2
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